YEGJoy was a happy accident.  http://yegjoy.com

You see, I just wanted to work-out, run some hills and stairs, do a “few” push-ups and burpees at NovemberProject Canada. Maybe even make some new friends and see a bit more of our city along the way. Over the course of three plus years, I never planned on taking 75,000+ photographs of people and places in Edmonton or expected to make so many cherished friendships for life.

What I discovered by sweating it out and taking snaps along the way was so magical, uplifting and inspiring that it changed my life for the good. The process of taking photos became a flow from people to place. The two serve to strengthen each other in a collaboration that reveals how lucky we are to live here.

YEGJoy represents a unique opportunity that will let the world see that Edmonton is one of the greatest cities to thrive and make something in. The quality of life here is apparent in each photograph and appeals to a wide range of demographics. The hope is to share these images of joy with the world en-masse via social and traditional media channels as well as through an innovative campaign of "show, share and tell".